Published: January 26, 2017, 3:13 am
Keep Your Staff Motivated Through a Long Sales Incentive
A sales incentive can sometimes go on for weeks, or even months, at a time. Events and incentive provider, Corporate Rewards, explains how you can keep staff engaged throughout even the longest sales incentives.
Outline the goal
It is important that your entire sales team is aware of what they are working towards, highlighting what they stand to gain from performing well in a sales incentive.
This could be a travel trip, vouchers, or other prizes. The key to keeping a sales team engaged and motivated is reiterating that (Read more...
Published: January 25, 2017, 1:25 am
Tools To Grow Your Sales Sky High
Looking for a fast, popular, easy yet effective way to do better marketing and make your sales go sky-high? Cloud based tools are the answer! Much like the way technology has changed the entire structure of our lives, Cloud tools have transformed the way a company can go about marketing their products and services on the internet. Many organizations are increasingly using cloud technology for their products and services to reach out to every customer and user in a convenient way through a digital experience that is integrated and helps in advertising.
The (Read more...
Published: May 24, 2016, 9:00 pm
Unless your business is one that thrives on one-time interactions, customer retention is key to your business ultimately being successful.
Not only is customer retention less expensive, with a higher ROI than customer acquisition, it also leads to benefits like improved brand reputation, and word-of-mouth recommendations.
The problem is, even with a fantastic product or an objectively advantageous value to your company, it’s hard to keep your customers around for long.
There are too many choices, and brand loyalty is hard to come by these days.
But with these seven simple actions, which stand above and beyond the “norm (Read more...
Published: May 3, 2016, 3:00 pm
Just like Marlon Brando said in The Godfather, "I'm gonna make him an offer he can't refuse," you need to make your customers an offer they can’t refuse.
Customer acquisition time can be long and extended because it takes time to convince customers that they need your product, and only your product.
Making your case to customers in the SaaS industry is a complicated process that involves a variety of marketing and sales steps, all with the single goal of converting prospective buyers into paying customers.
The funnel is structured in a way to pull potential customers from (Read more...
Published: April 20, 2016, 7:00 pm
Brick-and-mortar stores are not going to be obsolete anytime soon, however, they have been competing like crazy with one of the world’s largest E-commerce companies: Amazon.com.
Although it shut down its Amazon Local app and services as of December 18, 2015, the shopping giant has something else up its sleeve. Amazon Prime Now, a downloadable app for iOS and Android users, seems to be godsend for dozens of people who have tried it. From groceries, gifts, to goodies, the service will deliver them for free within two hours, or you could pay just $7.99 for one hour of waiting.
If (Read more...
Published: April 6, 2016, 2:00 pm
The most successful companies in any industry offer the best products at the right prices but also have their workflow optimized to maximize sales.
The details of contracts or even the information that is gathered before an initial phone call can lead to a fast sale where everyone benefits.
Many businesses look at the actual sales team or the products offered rather than the processes that are put in place.
The sales team or the product can be the problem but without the best process possible, neither of these things can be totally blamed.
The following are some ways (Read more...
Published: March 15, 2016, 5:00 pm
If you’re a Shark Tank addict like the rest of us, then you’re familiar with Kevin O’Leary’s obsession with licensing deals.
He loves the thought of producing a product, handing the time consuming activities like sales, marketing, and customer service off to someone else, and then developing somewhat passive income.
And while this may work in some situations, Kevin O’Leary doesn't always get this one right.
Related Article: Spreading Cheer: How to Turn Happy Customers Into Your New Killer Sales Team
Licensing vs. Going Direct
When a brand moves from product development to product marketing and sales, it must consider (Read more...