Published: September 13, 2017, 2:07 am
4 Tips on Creating Solid Brand Awareness in Canada
Are you looking to start up a business, but have no idea how to go about creating the brand awareness to actually promote it? Brand awareness is important because it’s often the first step in building advertising objectives, so those who have no brand awareness are likely to find themselves with minimal leads and little customer engagement.
1. Promotional Products
The use of physical objects—key chains, shirts, pens, etc.—continues to be one the most effective ways to create and spread brand awareness. Everyone likes free stuff, and to that end there (Read more...
Published: September 13, 2017, 2:03 am
Go Global with Confidence: With an Importer of Record You Never Suffer a Delay
Are you a technology reseller with aspirations to go global? If so, you have surely discovered by now how intimidating the complex and convoluted world of importing and exporting can be.
This is particularly true where dual-use and controlled-use goods are concerned. Because these types of shipments can be used for both civilian and military purposes, customs officials treat them with great caution. IT equipment is no exception.
Things can get even more complicated when your customer is leasing your technologies but not purchasing them. Without (Read more...
Published: September 13, 2017, 1:44 am
3 Ways to Protect Equipment and Products of Your Home-Based Business
Your home-based business is part of a massive piece of the US economy, more than you may realize.
Whether you work from home as a freelancer, a seller on Amazon, a caterer, an online retailer or any one of a number of other careers, you’re one of 38 million home-based businesses in the US alone. Not all of these are small-time businesses, either, as 20% of home-based businesses make $100K-$500K per year.
With this type of money going through home businesses, it’s important to keep one thought in mind: (Read more...
Published: September 12, 2017, 12:24 am
The Mistakes You’re Making with SEO Are Costing You Traffic
As someone who has managed to open your own business or company, you should be proud of your entrepreneurial acumen. But that expertise might not necessarily translate so well into the world of marketing your business online, particularly when it comes to Search Engine Optimization or SEO.
There may be no more important tool to marketing your business than SEO, as it is the way that new customers will be directed to your company website by the major internet search engines. If you think that just throwing a few keywords (Read more...
Published: September 10, 2017, 11:09 pm
Timesheets Don’t Need to Be Your Enemy
Timesheets can be a manager’s worst nightmare but they don’t have to be. There are ways to make timesheet management more efficient and payroll duties much easier. Here are a few simple rules for efficient office timesheet management and time tracking.
Implement an Automated System
There are few things that bore employees more than filling out a manual timesheet. By automating the process, you’re saving hours of administrative work for employees. You’re also reducing the risk of errors in time reporting. You will save your payroll department time by automating (Read more...
Published: September 4, 2017, 12:11 am
Adding Up the Numbers: Managing Your Money When You’re Self-Employed
Being self-employed has many benefits, and the freedom of being your own boss is only one of them. But managing your money is often one of the trickiest parts of self-employment, and many newly self-employed people struggle.
Here are some tips to help you make the most of your finances and manage your money better when you become self-employed.
RELATED ARTICLE: HOW ANYBODY CAN BE AN ENTREPRENEUR—EVEN YOU
Hire an Accountant
Hiring an experienced accountant is the first thing that you should do if you are planning (Read more...
Published: September 4, 2017, 12:10 am
Help Desk Support: How to Offer Just the Right Level
One of the biggest challenges you could face as a business owner is providing the right level of help desk support.
Having too few help desk members could reduce your organization’s profitability and efficiency, while too many will drive up your business’s costs.
To achieve the best level of help desk support, there are a number of things you’ll need to consider, and we discuss those things here.
RELATED ARTICLE: HOW HAS TECHNOLOGY CHANGED THE WAY SMEs OPERATE?
Find the Ideal Ratio of Employees per Help Desk Professional (Read more...
Published: September 1, 2017, 7:31 am
SharePoint Intranet 2017: What Are Your Must-Have Features?
Every business has its own set of unique goals and objectives. So when it comes to choosing your must-have features with SharePoint Intranet for 2017, you’ll need to take a hard look within the walls of your own organization.
Since SharePoint is a complex platform, we won’t attempt to explain all its features here. That would simply be impossible in this short space.
However, with regard to must-have features, some common themes have emerged from discussions with current users, and we talk about the chief ones here.
RELATED ARTICLE: (Read more...
Published: August 31, 2017, 11:03 pm
The Best Ways to Begin Marketing Your Startup
The entrepreneurial dream of starting a company or business is one that many people have from the time they’re very young. Once you’ve achieved that goal, it’s time to develop a clever marketing plan. Only then will your business achieve its goals and more.
Of course, the problem that many startups experience is that they don’t have much of a budget for marketing in the early days. However, some of the most effective marketing techniques don’t require much capital.
It’s also important to know what not to do. That’ (Read more...
Published: August 31, 2017, 12:06 pm
6 Things Successful Entrepreneurs Do Every Day
Successful entrepreneurs are not like everyone else. They do things differently than most people and therefore they get different results. While they all have different business interests and ideas, many share similar daily habits. Here are just a few of them:
1. They Concentrate on One Thing at a Time
Successful people know what their most important task is. They concentrate on that one thing before they do anything else. They might spend a couple of hours doing this one thing without interruptions. Every day, you have one task that’s more (Read more...