Published: August 16, 2017, 11:24 pm
Starting a Home Business? Take Care of These SEO Fundamentals
Starting your own small business is no easy task, especially if you don’t have a lot of experience with business in general. Even a city such as Madison, Wisconsin, can be a challenging environment for a new business. So making your entrepreneur debut from home might be a great idea. If you’re going to do everything yourself, though, you will soon enough find that it’s less rewarding than you might have thought. That’s especially true when you consider the amount of work you have to put in. However, you’ll (Read more...
Published: August 15, 2017, 4:28 am
How to Use SEO Case Studies to Find the Best Agency for Your Company
You should never agree to work with an SEO agency that shies away from sharing their SEO case studies or other details about their previous and current clients.
Why? It just makes good sense to examine an agency’s SEO case studies before you choose to work with them. How else will you be able to determine the quality of their work?
However, knowing what to look for in an SEO case study will help you to make an educated decision about which agency you want to (Read more...
Published: August 9, 2017, 1:32 am
5 Metrics to Track During an Influencer Marketing Campaign
Whether you’re interested in building your brand, generating website traffic, making sales, or just about any other specific objective, influencer marketing will likely be the road that leads to the most impressive results.
It’s Complicated, Though
There is a virtually endless array of sub-flavors of influencer marketing. They range from celebrity endorsements to niche industry thought leaders to employee advocacy.
According to a 2016 study by Linqia, 86% of marketers surveyed said they used influencer marketing in 2016. Of those, 89% had the objective of creating authentic brand content (Read more...
Published: August 7, 2017, 11:40 pm
6 Things Small Businesses Need to Know About Ecommerce in 2018
So you’re looking to take your first tentative steps into the world of online business? Or perhaps you’re already selling in a physical store and want to make the switch to ecommerce instead?
From industry growth to payment gateways, this article looks at the most recent trends of 2017 and predicts how you can stay ahead of the pack in the industry this coming year.
RELATED ARTICLE: 6 TIPS FOR STARTING AN ECOMMERCE BUSINESS
#1: The ecommerce industry is still growing, but it’s more competitive than ever.
As (Read more...
Published: August 3, 2017, 12:33 am
The Best Possible Ways to Search for Guest Posting Opportunities
Guest posting is arguably one of the best possible ways of building links and driving more traffic to your website. However, while you might be eager to jump at any opportunity to guest post on other blogs, you need to take care, as posting on poor websites could harm your blog. Therefore, take some time to identify your best guest posting opportunities.
Explore these channels to unlock the best guest posting opportunities.
RELATED ARTICLE: TOP 3 WAYS TO MAKE MONEY WITH GUEST BLOGGING
Ask for Guest Posting Opportunities on (Read more...
Published: August 3, 2017, 12:28 am
How to Use Influencer Marketing to Boost Your Brand
Are you racking your brain trying to figure out the best way to market your brand or company? And wouldn’t you just love to increase your reach to your target market? Well, then, have you heard about the power of influencer marketing?
Influencer marketing has the potential to rapidly accelerate the growth and visibility of your brand. Used well, it can pull your brand out of obscurity and into the global limelight.
What Is Influencer Marketing?
Influencer marketing is a new revolution in marketing. With influencer marketing, your aim is (Read more...
Published: July 30, 2017, 10:26 pm
Reseller Hosting: Understand Your Customers and Pick the Right Plan
A thorough market analysis at the start of a venture lays the foundation of a successful business, and a reseller hosting business is no exception to this rule. To explain, a reseller host purchases hosting services from a larger host, then sells them to customers, hopefully for a profit.
If you are looking to venture into the reseller hosting business, you need to understand the needs and requirements of your hosting customers. Only then can you decide which web hosting reseller package is right for your business.
Three Levels of Service (Read more...
Published: July 27, 2017, 11:50 pm
7 Simple Tips for Attention-Grabbing Headlines
If you do any sort of web writing at all, you have written your share of headlines. You also know firsthand how much time and effort goes into your pieces. We know the first step is creating online content that will generate real traffic and backlinks to your site.
What you may or may not give much thought to, though, is how many people will actually read what you’ve gone to all that trouble to write! The key to this puzzle lies in your headline.
Your headline is crucially important for getting your message (Read more...
Published: July 27, 2017, 11:45 pm
Is Your Company’s Online Social Media Presence Letting You Down?
Social media marketing seems like such a simple thing. You write a descriptive paragraph about your company, post it on your social media sites and check in occasionally, right? Well, it’s a start. But if you that’s all you do, you’re really missing out on everything a great social media presence can do for your company. What can you do? Follow these five tips.
1. Brand Consistency Reigns with Social Media
A failure to be consistent is one of the biggest mistakes business owners make (Read more...
Published: July 26, 2017, 11:39 pm
The Art of SEO: How to Increase Your Search Ranking
Constantly changing algorithms and new developments make search engine optimization (SEO) more of an art than a science. To say the least, it can be difficult to achieve or maintain a high search engine ranking. Every time Google or another search engine makes a change to their algorithm, it can wreak havoc on the world of SEO. The field is dynamic, so business owners need to constantly monitor the latest developments in order to avoid falling behind the competition.
Outsourcing Is a Viable Option
Many entrepreneurs and small business (Read more...