Published: November 13, 2017, 11:15 am
Custom Wooden Business Signs: 5 Points to Consider in Your Signage
Have you just started up your new business? Or are you currently finding an innovative look for an already established one? Whatever the case is, your business needs custom wooden business signs as a way to crank out both new and repeat sales.
Signs tend to be an important way of creating buyer awareness about your business. Before buying any signage system, however, consider these 5 points for your customized business signs.
Signs allow prospective customers to know exactly where you are located. Make sure to (Read more...
Published: November 13, 2017, 11:13 am
These 7 Mobile Design Tips Will Boost Your Sales
As we near 2018, the “mobile first” mantra should seem like old news to savvy marketers. For the first time in history, mobile officially accounts for more than 50% of all web traffic. In the e-commerce realm, mobile’s share is even higher: nearly 60% in Q2 2015, according to Andrew Meola of Business Insider. The figure has assuredly grown since then.
If your retail website isn’t already optimized for mobile traffic, or at least responsive to small-screen viewing, it’s time to get on the stick.
There’s a right way and a (Read more...
Published: November 13, 2017, 11:10 am
Common SEO Mistakes Search Marketers Refuse to Abandon
Ten years ago it was possible to find a keyword in Google, write a 250-word e-zine article and achieve top-ten rankings within a matter of days. While few people continue using this extremely dated technique, it’s a testament to how much the industry has changed.
Nowadays it’s much more difficult to rank articles in the search engine results pages, or SERPs. But although Google has said time and time again that quality content and ethical SEO is the only way to survive, many search marketers still use spammy techniques and refuse to (Read more...
Published: November 13, 2017, 11:08 am
5 Reasons Your Small Business Needs a Website
Are you still on the fence about building a website for your business? It’s already 2017, yet many business owners still fail to realize the many benefits a website can bring to the table.
However, recent studies show that 88.5% of people in the US and Canada are internet users. They spend approximately 35 hours a month browsing the web. All this points to the fact that a website can expose your business to more eyeballs, and with the right marketing tactics, you can guarantee that these eyeballs come from your (Read more...
Published: November 8, 2017, 1:45 am
Email Validation: Giving You More Robust and Effective Email Campaigns
Email validation could make the money your business spends for email marketing far more effective.
If your business is like most, you spend huge chunks of your advertising budget to manage the costs of email design, campaign creation, tracking, reporting and analysis.
You do that because you know that email marketing works. With email, you are reaching right into the inboxes of your customers and potential customers. So you know that it’s important to do it right. You want to get your money’s worth, after all.
However, many times your (Read more...
Published: November 6, 2017, 1:39 am
Sell More with a Marketing Campaign That Includes Direct Mail
Lots of marketers these days have put all of their eggs into the digital basket. However, every good sales director knows that outbound lead generation, including direct mail, means more sales.
Marketers have gone crazy for digital marketing and inbound leads, and they should. Leads generated through digital marketing have a high conversion rate. However, too many marketers ignore established, proven marketing techniques.
For instance, in the digital era, direct mail is too often neglected. According to 360 Leads, a successful direct mail campaign can have anywhere from a 12% (Read more...
Published: November 1, 2017, 1:09 am
Blogger Outreach: What Can It Do for You?
As a businessperson, you’re certainly familiar with various online marketing tools. You have no doubt purchased banner ads or used some sort of social media marketing, but have you considered blogger outreach?
If you’re a more traditional businessperson, you might think that blogs don’t have much of an impact. You might think blogger outreach wouldn’t be worth your time.
However, blogs are a dominant force in the marketing world. People trust blogs more than they trust television, news, and advertisements. Blogs seem more approachable, more human. Therefore, blogger outreach can (Read more...
Published: October 30, 2017, 3:40 am
How Businesses Use Free Offers to Drive Traffic and Conversions
Whether it’s a brick-and-mortar business or a pure online one, giving customers something for free can attract more customers and lead toward more sales or other business goals.
To determine what is going to be good for your business, take a look at your business marketing goals. Do you want increased foot traffic? More clicks on your Google Ads? Higher purchase values for each transaction? More conversions per click? More leads for your database?
Free offers can help to enhance a great many of your marketing goals. For example (Read more...
Published: October 27, 2017, 12:40 am
Use Video to Expand Your Reach and Boost Your Company’s Image
Promoting your business by video might seem like an exotic idea at first. However, it can be one of the most cost-effective ways of promoting your business. With video, you’ll be able to expand your business’s reach all around the world.
In fact, you can give your potential customers and clients a great initial image of your business by creating videos with high visual impact. A properly managed video campaign could end up being the best move you ever made for your company. That’s because (Read more...
Published: October 20, 2017, 12:40 am
How to Make Money Blogging: Proven Ways to Make Money from Your Blog
Regardless of whether you see blogging as a hobby or full time job, it is one of the most profitable ways to generate passive income. And it costs little or nothing to start.
One of the most effective ways of making money from blogging is through the use of Adsy. Learn more about this by following this link: https://adsy.com. Other ways through which you can make money from your blog are:
Coaching or teaching through online courses
Buying and selling of products and services (Read more...