Published: November 13, 2017, 11:13 am
These 7 Mobile Design Tips Will Boost Your Sales
As we near 2018, the “mobile first” mantra should seem like old news to savvy marketers. For the first time in history, mobile officially accounts for more than 50% of all web traffic. In the e-commerce realm, mobile’s share is even higher: nearly 60% in Q2 2015, according to Andrew Meola of Business Insider. The figure has assuredly grown since then.
If your retail website isn’t already optimized for mobile traffic, or at least responsive to small-screen viewing, it’s time to get on the stick.
There’s a right way and a (Read more...
Published: October 30, 2017, 2:52 am
Planning to Launch an E-Commerce Business? Here’s How to Do It Right
Launching an e-commerce business isn’t for the faint of heart. Even if you have the most brilliant idea for a product or service, you still have lots of competition to face and some tough challenges to overcome. What’s more, with all the other e-commerce businesses and entrepreneurs already out there nowadays, it can be downright impossible to stand out and carve a niche for yourself.
However, it’s still possible to launch a successful e-commerce business. You just need to do it right. Here’s what you (Read more...
Published: October 24, 2017, 2:37 am
The Internet: Pathway to Fame and Fortune—or a Closing Window of Opportunity?
The Internet is the way to fame, fortune and the gilded lifestyle you have always dreamed of, right? If you could just think of that one brilliant idea or invent the perfect product your problems would be over. You’d slap up a website, place your products on there and wait for the wads of cash to roll in, right?
RELATED ARTICLE: IT’S NOT TOO LATE TO START AN INTERNET BUSINESS
The Hard Truth
The reality is much more challenging than that. Even in the (Read more...
Published: August 7, 2017, 11:40 pm
6 Things Small Businesses Need to Know About Ecommerce in 2018
So you’re looking to take your first tentative steps into the world of online business? Or perhaps you’re already selling in a physical store and want to make the switch to ecommerce instead?
From industry growth to payment gateways, this article looks at the most recent trends of 2017 and predicts how you can stay ahead of the pack in the industry this coming year.
RELATED ARTICLE: 6 TIPS FOR STARTING AN ECOMMERCE BUSINESS
#1: The ecommerce industry is still growing, but it’s more competitive than ever.
As (Read more...
Published: July 25, 2017, 12:38 am
6 Tips for Starting an Ecommerce Business
More than 200 million shoppers are going to be spending money online this year. There’s never going to be a better time to start that new ecommerce business you’ve been thinking about. If you want to start an ecommerce business and sell products online, this checklist will guide you through it.
1. Find a Business Name
After you’ve decided what it is that you are going to be selling, you need to settle on a business name that is memorable and unique. This helps consumers to remember you. To ensure your ideal business name is (Read more...
Published: July 12, 2017, 2:09 am
Hop on Board the E-Commerce Train and Hang on for the Ride Ahead
For being such a fairly new innovation, e-commerce is off to a strong start.
In the 1950’s, when scientists were developing the first electronic computers, the internet was a far-off dream. E-commerce wasn’t even a word.
In the 1980’s Swiss scientist Tim Berners-Lee developed the first protocols for the World Wide Web, and by 1993, 1% of two-way telecommunications were conducted over the fledgling network. However, by 2007, only 14 years later, more than 97% of telecommunications flowed over the internet.
E-commerce took shape during those 14 (Read more...
Published: June 29, 2017, 4:40 am
Ecommerce Websites: A Look at 6 Success Factors
If you’ve never built an ecommerce website before, then there’s a lot that you need to learn before taking the leap. The difference between an average site and an excellent site can mean millions of dollars per year. But do you know which factors matter? The answers may surprise you.
RELATED ARTICLE: HOW TO KNOW WHEN YOU’RE READY TO LAUNCH YOUR ECOMMERCE STORE
Pay Attention to These Website Success Factors
There’s a lot to think about when it comes to building an ecommerce website, but some factors are more (Read more...
Published: May 31, 2017, 6:51 pm
Learn Digital Marketing Skills FREE via Google Primer
Yesterday I received an email in my inbox from Google Primer. I was not too sure what Google Primer was but the email insisted, “Primer is a fast, easy way to learn new business and digital marketing skills in 5-minute bite-sized lessons.” The App was free, sounded like something I could use since I own a blog and so I downloaded the Google Primer App.
Today I received my first Primer lesson and it was really good so I thought I’d share it with you online marketers, or hopeful marketers and (Read more...