Published: January 26, 2017, 3:09 am
5 Ways to Streamline Your Business Website
Creating a streamlined user journey is the most important part of a successful website. Your site needs to allow your customers and potential clients to go from A-B with ease and minimal roadblocks.
Unnecessary steps, pages and processes can all prevent site visitors from turning into conversions. It’s important to keep in mind what you need from your users and make your on-site goals as easy to achieve as possible. This means making your products easy to find and clearly labelled, making contact forms short and to the point and keeping main landing (Read more...
Published: January 9, 2017, 3:05 am
The Power of Visuals in Digital Marketing
Digital marketing means that you are promoting your company’s brand and products via one or more forms of electronic media. It’s different from traditional marketing because it involves the use of methods and channels that enable your organization to analyze marketing campaigns and get a full understanding of what is working and what isn’t – typically in real time.
When you’re planning to reach out to your customers and make an impact on your target audience, remember that people only retain 10% of what they hear and 20% of what they read, and (Read more...