Published: September 29, 2017, 12:07 am
How to Optimize Your Customer Relationship Management (CRM) System
Your Customer Relationship Management (CRM) system is one of the most vital components of your organization’s operations.
For one thing, it tracks customer information and provides reports on historical performances. Additionally, it provides valuable insights into a business’s departmental interactions. This information allows you to strategically position your business for the future.
It’s comes as no surprise that CRM systems have evolved from being simple sales tools to something more. Where once they were used only for capturing customer and prospect data, nowadays smart businesses use them as (Read more...
Published: September 27, 2017, 11:57 pm
Winning Ways to Attract Visitors to Your Exhibition Stand
Make no mistake about it; the cost of renting exhibition space seems to be on the rise. We’re not going to speculate about the reasons why, but considering how important some of the leads from these type of events can be, it’s still a no-brainer for most businesses to attend.
At the same time, all of this means that it’s absolutely crucial for your stand to attract custom. It needs to be separated from the pack, so to speak. You don’t want it to be merely one (Read more...
Published: September 27, 2017, 11:54 pm
5 Steps to Becoming Your Own Boss
Do you ever wish you were your own boss? You’re not alone. It’s thought that almost 3 in 5 UK workers have considered setting up their own business.
Their reasons range from having a strong business idea they dream of taking to the market, to they want to be in control of their own schedule, or they are fed up with their current boss or, indeed, all of the above. Yet, while going it alone is a common ambition, it’s not necessarily straightforward. Here are 5 key steps to consider before you take (Read more...
Published: September 27, 2017, 11:51 pm
Affordable Marketing Strategies for Promoting Your Online Business
Affordable marketing strategies are available all across the World Wide Web. They are not far from your grasp. You just need to know where to look. Moreover, your marketing efforts don’t need to eat into your profit margins. Read on to discover our top tips for affordable marketing to promote your online business.
RELATED ARTICLE: MARKETING FOR NON-MARKETERS: GET GOOD AT IT BY LEARNING TO LOVE IT
The internet is full of faceless businesses who are reaching out to customers without much sense of who they are and (Read more...
Published: September 27, 2017, 11:49 pm
3 Growth Hacking Tips on Instagram
Ever wondered how some businesses appear to become a household name out of nowhere?
Uber, Airbnb, and Slack come to mind.
And these companies aren’t one-hit wonders! They still enjoy continuous growth to this day, and it’s all thanks to a strategy called growth hacking.
It’s a term many marketers like to throw around these days, yet only a few really understand how to leverage it for real-world results.
Basically, growth hacking refers to experimenting with a variety of marketing techniques on different platforms and using analytics to optimize the campaigns. The ultimate goal (Read more...
Published: September 27, 2017, 11:39 pm
Do’s and Don’ts of Securing a Domain Name
If you don’t have the faintest idea about securing a domain name, the situation can be overwhelming and lead you to making the wrong choice. You obviously do not want to make this mistake and regret your actions in the future. Even though you will be faced by these challenges, here are do’s and don’ts to consider when securing a domain name.
RELATED ARTICLE: 6 WEB DESIGN TOOLS YOU CAN USE IN YOUR BUSINESS
1. Use keywords or a location in your domain name where possible
Include (Read more...
Published: September 27, 2017, 11:36 pm
How to Pick the Right Color for Your Business Office
When it comes to setting up a new office space, or just refurbishing the old one, I wonder how many people put as much thought into the color on the walls as they do into the computers on the desks or even the coffee in the cappuccino machine? But getting the right color when it’s time for a new office design is important. It can have a direct effect on the happiness and the temperament of the entire staff. Everyone knows that a happy group of workers are an (Read more...
Published: September 27, 2017, 10:12 am
When It’s Time to Consider a Small Business Loan
Many people who start their own business do so because of the autonomy and independence that it offers them. For the most part, business owners don’t have to answer to anyone when they make decisions. That kind of freedom is enticing. But ignoring all possible assistance can be a recipe for disaster. This is especially true when you need some extra money for business purposes, money that might not be available right at that time. That’s when small business owners should consider a business loan to help them with any capital needs (Read more...
Published: September 27, 2017, 12:21 am
Open Wide the Doggie Door: Should Your Business Be Pet-Friendly?
The startup market has changed how companies do business, bringing increased creativity and individuality to the job market. One manifestation of this urge to stand out is the pet-friendly office. Allowing pets in the office is part of a broader attempt to attract the best employees by making the office feel like home. Unfortunately, unlike comfortable furniture or a nice coffee pot, allowing pets in the office comes with some hazards.
Are you considering making your office pet-friendly? Before you take the next step, here are 4 factors you should (Read more...
Published: September 27, 2017, 12:19 am
How to Choose Inventory Management Software (and Why It Matters)
If you plan on managing the storage and shipment of products for your business in any capacity, you’re going to need an inventory management system—and preferably one driven by software.
The advantages of an inventory management system are numerous:
Automation not only saves time, but it minimizes the number of mistakes that can be made by human operators.
Everything in your inventory management system will be formally documented, so you can go back and review it at any time.
With everything collected in one place, you’ll know where all your (Read more...